Kolkata: Lexus
Design Award India 2024 witnessed an exceptional response, bringing to the fore
some of the brightest minds, nurturing their vision to design for a better
tomorrow. As in previous years, the 2024 entries are of an exceptionally high
caliber.
As a global
stage, the prestigious design competition, initiated by Lexus, serves as a
beacon for design experts to manifest innovative and sustainable solutions,
resonating with the essence of a better future. The announcement of the seventh
edition's call for entries in July 2023 sparked a surge in participation,
unveiling a spectrum of distinctive innovations propelled by a futuristic
approach.
Spanning six
distinct design categories - Conceptual, Industrial, Textile, Furniture, Built
Environment, and Tech - the competition experienced an influx of entries, with
Industrial Design garnering the highest submissions, closely followed by
Furniture Design. Notably, Lexus Design Awards continues to magnetize emerging
design studios and seasoned professionals, showcasing innovative perspectives
and pioneering designs.
The entries
will be evaluated by a panel of jurors encompassing luminaries from diverse
creative realms such as art, architecture, fashion, and automotive industries,
including Subodh Gupta, a lauded contemporary artist, Dr. Anupama Kundoo, a
globally recognized architect, author, and researcher, Vinu Daniel, the
visionary architect behind Wallmakers, Tarun Tahiliani, an accomplished
designer, and Giri Venkatesh, spearheading Lexus' marketing strategy in the
Asia Pacific region.
The
evaluation process will hinge on the core Lexus design principles - Anticipate,
Innovate, Captivate, and the pursuit of 'Happiness for All,' forming the
bedrock of Lexus Design Awards. Shortlisted entries will partake in a bespoke
workshop curated by a team of eminent design experts spanning diverse
disciplines. The workshop aims to guide participants in honing their entries,
infusing refinement and depth, setting the stage for their final presentations
to the esteemed judging panel. From these, a winner in each category will be
selected.
The
unveiling of the winning designs is slated for Q1'2024, scheduled as part of a
momentous award ceremony, celebrating innovation, creativity, and the visionary
strides toward a design-centric future.
Amit Gupta, Founder Stir World and Curator of LDAI 2024 commented, “Lexus Design Award India 2024 has
witnessed strong, informed voices from the Indian creative community addressing
pertinent issues such as the climate crisis as well as various socio-economic
and cultural aspects. These are clearly, commendable projects that advocate
through design, and which today, have found space at the Lexus Design Award
India to be recognized."
Speaking on this occasion, Naveen Soni, President of Lexus India
said, “We are thrilled with the phenomenal response to the seventh
edition of Lexus Design Award India. This year, we have seen a notable increase
in registrations from the professional designers and young design studios. Design
truly makes for a brighter future for people and society, and it is indeed
rewarding to see that LDAI is being increasingly recognized by creatives from
across India. We believe that our endeavor will continue to challenge the
status quo and urge professional designers and enthusiasts to push the
boundaries of design principles, to create sustainable and innovative solution that
help craft a better tomorrow for our great nation."
Since its
inception, the Lexus Design Awards India has been witnessing rapid growth as it
recognizes exceptional talent among design professionals and individuals whose
designs have the potential to create a better future. This annual event
continues to engage with established and upcoming creative talents across the
country, all aspiring to win the coveted LDAI trophy for their state-of-the-art
design. More Information on - www.lexusdesign.in.
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