Guwahati : Indkal Technologies announced the launch of Smartphones under the Acer brand in India under a trademark licensing agreement from Acer Inc. The technology startup known for disruptive innovation and high performing electronics made a major statement in the India smartphone market with premium designs and very high-end features when they launched the two models of Super ZX Series through a virtual event.
Acer Super ZX and Acer Super ZX Pro are designed to bring premium features at competitive price points, ensuring cutting-edge technology is accessible to consumers across India.
Acer Super ZX& Acer Super ZX Pro: Blending Performance, Style, and Affordability
Acer Super ZX comes
loaded. The Chipset and the Camera performance being segment leading with a
sleek design, featuring a 6.78” FHD+ 120Hz display which is the segment’s first
FHD+ display. The back has a triple-camera setup which is unique in the sub INR
15000 segment, and a33W fast charging is the cherry on top. It runs on Stock
Android 15, powered by the MediaTek 6300 chipset which makes it the most
advanced chipset in this segment, ensuring a smooth and reliable experience. The
biggest highlight of the Super ZX model, however, is the Sony LYTIATM
sensor and a 64 megapixel back camera, which makes it the most advanced camera
in its price segment, a configuration not seen in smartphones priced lower than
INR 15,000. The model was launched in different RAM and internal memory
configurations starting with 4+4 GB RAM with 128 GB internal memory going up to
8+8 RAM with256 internal memory configurations. Indkal showcased the phone in three
colours – Black, Blue and Green during the launch.
Acer Super ZX Pro is designed
to be the flagship killer with some exceptionally high-end specs and features
only seen in smartphones priced at INR 25,000 or higher. The display is a
premium 6.67” AMOLED display, The IP64-rated glass design adds a touch of
elegance while ensuring durability. This is the most good-looking smartphone in
this price point with a frosted glass back and metal frame. The most striking
thing about the phone is the segment’s first MediaTek Dimensity 7400 chipset
launched just in April. The MediaTekDimensity7400 chipset is the most powerful
from this series of Dimensity chipsets and is built to be much more powerful,
fast, and efficient and also incorporates AI for the first time in this series.
This along with easily
the most advanced three camera setup with a50-megapixel OIS camera with Sony
IMX 882 sensor for the main camera, a 5 megapixel ultra-wide and a bokeh camera
make the back camera setup super advanced with AI processing capabilities and
object and facial recognition.
Most importantly, this
becomes the only phone to have a 50-megapixel front camera with AI capabilities,
which means much clearer selfies, superb front shots and most conveniently a
capability to record videos in FHD even with the front camera. A high density
5000 mAH battery which punches way above the spec class and introduction of Dolby
Atmos round off one of the most complete smartphones launched in recent times.
This one is built for performance.
The Pro model was
launched with different RAM configurations starting with 8+8 GB RAM going upto
to 12+12 GB RAM and internal memory configurations starting with 128 GB going
to upto 512 GB. This exceptionally good-looking phone with glass back and metal
body stood out in three colours – Black, Purple and Light Blue.
Both models support 5G
connectivity, are based on stock Android 15 and support dual SIM, and an
IP-certified design, catering to consumers who seek performance without
compromise.
Anand Dubey, CEO, Indkal Technologies, expressed his excitement,
stating,
"This is a landmark day in our
history and with this launch we step into the largest consumer product
category. Our efforts were to bring a smartphone which is not only completely
designed in India but leads in performance. We became not only the first Indian
company to launch the Dimensity 7400 chipset but also the first to launch in
the segment across all brands, which is a testament to the innovation and
design capabilities of Indkal in electronics. Both phones are going to be
leaders in camera technology and sensors and also will be the fastest in their
respective price points. We have also ensured that the products are built and
tested for the India market making the usage even more nimble and effective. Of
course this is just the start and we will continue to strive to build the
portfolio further”
Jade Zhou, VP of Global Strategic Alliances, Acer Incorporated
“Since its establishment in 1987, the Acer brand mission has always been to
break barriers between people and technology.
We are excited that Indkal Technologies will further this mission in
India by providing a wide range of smartphones under the Acer brand that expand
end user choices and enrich their experience in the India market."
This launch marks a
significant milestone in an industry poised for substantial growth. Indkal
under a trademark licensing agreement with Acer Inc. is strategically targeting
the high-opportunity ₹15,000 to ₹50,000 price segment, - poised to reshape the
competitive landscape and redefine brand dynamics in the Indian smartphone
space.
All Acer-branded
smartphones will be manufactured in India, in alignment with the Government’s
‘Make in India’ initiative. With widespread availability across both online and
offline channels, these devices aim to deliver premium smartphone experiences
to consumers nationwide.
No comments:
Post a Comment